It's Official, BCS Bowls on ESPN
THATS IT!!! its a done deal finally. ESPN has now been named the new home for the four big BCS bowl games. It has been talked about for weeks now and everyone has seemed to see it coming. FOX sports was outbid by ESPN by around $100 million posting a staggering $495 million big to be paid out over four years. The news comes from the SportsBusiness journal reporting that it did not take long for the BCS presidential oversight committee to okay the deal from ESPN. University Presidents were expected to make a big stink about the games going to cable television, but no such resistance was met for ESPN and the BCS committee. FOX was reportedly overpowered by the bid and was not able to conjure up a reason for making their bid any higher, they were just not going to win this battle.
The BCS bowl games are now going to be on cable television... Hmmm is that good or bad? For one thing, its going to make ESPN millions of dollars as it still has part of the rights to the Rose Bowl as well which is already aired on ABC. They are expected to make record revenue from this deal just in advertisements alone. However, 16 million fewer people have the ability to watch the newly cable televised bowl games, I guess we will see how people react to that. This has been an interesting story to follow as we slowly begin to see more and more championship games and matches go from over the air television to cable stations. Who's/what is next to go??????
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I think it is good to have the BCS games aired on ESPN. ESPN is the world wide leaders in sports and cover college football nonstop during the season. College football gets more ESPN coverage then professional hockey so it seems right that ESPN can air the most important games of the season. ESPN will make huge amounts of money by now having the rights to the BCS games and it was without a doubt a good investment.