Recently in Under Armour Category
Brandon Jennings made quite a buzz when he decided to go overseas and play basketball instead of attending the University of Arizona. Now he is in the news again, after it was unveiled that he would be the face of Under Armour's new basketball clothing line. He signed a multi-year deal to be the first basketball player to sponsor the company. "Jennings will wear Under Armour's highly anticipated basketball sneakers, expected to be released in early 2009." Jennings was represented by Sonny Vaccaro in the deal, who is a long time sports marketing executive.
When the NBA created its age limit for, it was meant to help players get experience and improve their game in college before stepping into the NBA. They forgot to factor in a person's right to make money and support his family. When Brandon Jennings decided to forgo college and go play in Italy for money he was doing what he thought was best for him. If he were in college he would not have been able to sign the lucrative deal with Under Armour and he would be in a completely different situation. Instead he is now on his way to being a millionaire and being a household name as well as the face of a brand new sneaker.
The NBA needs to step back and let the kids who are coming out of high school decide for themselves if they are ready to make the jump to the NBA. If they fail they have no one to blame but themselves. But for kids like Jennings it is easy to understand taking millions of dollars and going overseas for a year, instead of sitting in a college dorm room making no money!!!
